Mike McDowell

Prototyping with AI. How to build products and innovate faster.

In this session, we will discuss the AI tools utilized by product leaders and entrepreneurs. We will explore how AI is likely to transform our work and product development processes. Additionally, we will present three real-time examples of how we are currently using AI.

Target Audience: The topic is relevant for all Product leaders, entrepreneurs, designers, and agile practitioners.
Learning Outcomes: Participants will leave with practical takeaways on how to leverage AI tools that they can implement immediately.

Mike McDowell is Principal Solution Marketing Manager at UserTesting, where he leads initiatives that bridge generative AI, customer insight, and product innovation. A former presales leader and the author of Demotainment: The Art of Delivering Demos That Engage, Inspire, and Drive Results, Mike is recognized for transforming how teams showcase technology, making complex solutions feel human, relevant, and actionable. He’s presented at top industry events including Config, where he demonstrated how AI-powered feedback workflows can accelerate better product decisions. Drawing on a background in public speaking and theater, Mike brings a uniquely engaging lens to product development and storytelling at scale.
Demotainment: https://amzn.to/3EIMJJn
YouTube Channel: https://www.youtube.com/@mikedropvideos